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Web + product analytics

Know what brings people in. See what keeps them.

Connect traffic, activation, retention, and revenue. Make your next product decision with context.

Explore with example data. No account needed.

Questions before you start? ↓
Illustrative SaaS analysis What happens after the visit? Example data, not a product screenshot
Visitors 2,400
Activated 192
Returned 86
Activity through the periodExample period
Illustrative visitor activity over a period. No measured trend is asserted.

Illustrative activity, not a measured trend.

Visited website2,400
Created an account480
Reached activation192

The next questionWhat stops new accounts from reaching their first useful action?

One product. Your next three questions.

Connect the source, the action, and the outcome. Give your next decision the context it needs.

Explore all features ↗
Acquisition

What brings the right people in?

Compare sources, campaigns, and landing pages. Follow the visits that lead to a goal.

Explore web analytics
01

Which channel leads to a completed signup?

Review traffic sources, AI referrals, campaigns, and conversion goals in your project.

Activation and retention

Where do people find value?

Choose the steps that matter. Find where completion falls. See whether people return.

Explore product analytics
02

Do new accounts reach their first useful action?

Use saved funnels, weekly cohorts, segments, and page journeys to examine the path.

Revenue and decisions

What activity leads to an outcome?

Review revenue events and attribution. Share the result with the people who need it.

Explore revenue analytics
03

Which sources receive credit for a purchase?

Compare first-click and last-click credit. Review revenue separately for each currency.

From a signup to a reason to stay.

Choose a few meaningful events. Build the report around the value your product provides.

Follow the SaaS workflow ↗
  1. Acquisition

    Visit your site

    Which source brought them here?

    Traffic and campaigns
  2. Conversion

    Create an account

    Which visitors take the next step?

    Goals and funnels
  3. Activation

    Reach first value

    Where does onboarding lose people?

    Events and journeys
  4. Retention

    Come back again

    Does the value continue after day one?

    Weekly cohorts

Illustrative workflow. You define and send the events for your own product.

The detail when you need it.

Add individual views, heatmaps, insights, and team controls as your questions grow.

See visitors, page views, sessions, campaigns, and engagement. Understand how people reach your website and what they do when they arrive.

Use funnels, retention cohorts, segments, goals, and journeys to understand how people use your product after the first visit.

Track revenue events and compare goal attribution. Examine recorded purchases alongside the sources and product actions that matter to your SaaS.

Inspect sessions, activity, and consented profiles when your project needs individual analysis. Keep aggregate reporting available as the starting point.

Use click and scroll heatmaps to examine interaction patterns. Review the result on the page you want to improve.

Review detected changes, set threshold alerts, and receive report emails. Bring the next analytics question to your team without checking every chart manually.

Organize projects, invite teammates, assign roles, and share aggregate reports. Keep project access and individual data under explicit controls.

Build your first useful report

Start with one question.

Connect a project, collect the activity, and choose the outcome you want to understand.

Privacy by choice and control

Understand your audience.
Choose your level of detail.

Start with aggregate analytics. Enable individual views deliberately. Keep public reports separate from private profiles.

See the privacy and access controls

Stateless to start

The tracker uses device storage only when your privacy regime or consent permits it.

Individual views are optional

People is off by default. An administrator controls access to this level of analysis.

Sharing stays aggregate

Revocable public links show reports without exposing individual profiles.

Connect your website and server.

Use the browser tracker for visits and the HTTP API for server events. Keep one set of event definitions across your product.

View all integrations
1

Create a project

Choose its timezone, privacy settings, and the team that needs access.

2

Connect your activity

Add the browser snippet or send an API event. Check that your first event arrives.

3

Ask your first question

Choose a goal, examine a funnel, or compare where visitors come from.

Good questions. Clear answers.

Frequently asked questions

The product, your privacy, and how to get started.

Read all questions and answers ↗
What can I see in DataVisitors?

DataVisitors is web and product analytics software for SaaS teams. Website reports show visitors, pages, sources, and campaigns. Product reports connect collected events to goals, funnels, retention, journeys, and revenue. Use project and team controls to share the right information.

Can I try it before I create an account?

Yes. The public map demo lets you explore fictional activity, country filters, and time periods. Its example records are not customer data.

Do I need to identify my users?

No. Start with aggregate analytics. Individual views are off by default. Identification and traits require the appropriate consent and project controls.

How do I connect my SaaS?

Use the browser tracker for your website. Send server events through the HTTP API. Start with one goal, such as a completed signup, and confirm that the event arrives. Client libraries are not currently published on package registries.

What does it cost?

Plans depend on event volume, retention, projects, seats, and feature access. Pricing explains these choices. Sign in to see the current offers for your organization.

Make your next decision with context

Get to know your product
through the people who use it.

Explore with example data. No account needed.